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Marriott to Open Two Hotels in Kinshasa as Part of Africa Expansion Strategy

Marriott to Open Two Hotels in Kinshasa as Part of Africa Expansion Strategy

Key Highlights

  • Marriott International to launch Protea and Four Points hotels in Kinshasa by end-2025.
  • The move is part of a broader plan to open over 50 hotels across Africa by 2027.
  • Entry into DRC follows Radisson's recent announcement of new hotels in Kinshasa and Lubumbashi.

 

Marriott International announced plans on June 18 to open two hotels in Kinshasa, the capital of the Democratic Republic of Congo (DRC), by the end of 2025. The company confirmed it will introduce Protea Hotel by Marriott and Four Points by Sheraton brands to the country.

Marriott did not disclose project details, investment figures, or development partners. However, the U.S.-based hotel giant typically collaborates with local or regional investors in African markets. Past partnerships include projects with Amdec in Morocco and Letsatsi in Botswana under the same brands.

The new Kinshasa hotels are part of Marriott’s aggressive expansion strategy in Africa, aimed at tapping into rising tourism, business travel, and improving economic outlooks. The company said it plans to open more than 50 hotels and 9,000 rooms across the continent by end-2027.

New destinations include Cape Verde, Côte d’Ivoire, Madagascar, and Mauritania, reflecting growing investor confidence in previously underdeveloped markets.

Marriott, majority-owned by major U.S. investment firms such as Vanguard, BlackRock, and State Street, currently operates in over 144 countries, managing more than 9,000 hotels and nearly 1.7 million rooms globally.

The company’s entry into the DRC market follows a similar move by Radisson Hotel Group, owned by China's Jin Jiang International. Radisson announced in May it will open two hotels in Kinshasa and Lubumbashi, scheduled for late 2026 and mid-2027, respectively.

This article was initially published in French by Ronsard Luabeya (Intern)

Edited in English by Ange Jason Quenum 

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