On October 9, 2024, Vodacash SA, the mobile financial services branch of Vodacom RDC, signed a partnership with the International Finance Corporation (IFC), the private sector financing arm of the World Bank. This strategic agreement will help Vodacom expand its user base for M-Pesa, its mobile micro-finance and money transfer service launched in 2012.

"IFC is very proud to sign this partnership with M-Pesa in the DRC to facilitate access to financial services for many more people. Through this partnership, IFC will expand the M-Pesa service, increase the number of agents using it, and provide more people in remote areas with access to this financial service," said Mary Porter Peschka, IFC Director for East and Central Africa.

With this partnership, Vodacom aims to strengthen its leading position in the mobile financial services market. As of March 31, 2024, Vodacom had 12.07 million subscribers, giving it a market share of 52.05%. Airtel follows with a 27.81% share, Orange has 20%, and Africell holds just 0.15%.

To expand the M-Pesa service, the partnership aims to "strengthen interactions with the mobile financial services industry" and promote "regulation that facilitates the expansion of electronic money" while reducing "over-the-counter (OTC) transactions," which are conducted directly between two parties without intermediaries.

Most people still use cash in the DRC. In 2022, the International Monetary Fund (IMF) estimated that only 26% of the working population had a bank account. According to the country’s telecom watchdog, the ARPTC, there were 24.19 million active mobile money subscribers in the DRC as of March 31, 2024, representing a penetration rate of 24.36% for a population of nearly 100 million.

One major barrier to using e-money and banking services is identification. To open an account, individuals need a voter’s card, driver’s license, or passport which many Congolese do not have. Vodacom states that this partnership with the IFC aims to "overcome challenges facing the mobile financial sector, particularly identification issues," while promoting "best regulatory practices."

While specific changes to current regulations are not detailed, the collaboration will focus on five main areas: providing loans as part of best practices; strengthening local teams to improve key personnel skills; integrating agents and merchants for better processes; developing a go-to-market strategy for registering M-Pesa customers; and enhancing risk management by creating efficient work processes and training Vodacash staff.

Pierre Mukoko